Awards: Most Affordable. ActiveCampaign is ideally suited for small and medium sized businesses looking to grow through better customer relationships. What is ActiveCampaign? The menu will give you a unique sharable URL that can be imported into another ActiveCampaign account. Overall, this sophisticated email marketing might look a bit overwhelming at first glance. But I think it's worth a little more money for better functionality. With the MailerLite forever free plan, you do not even need to input your credit card details on the MailerLite website. In our comparison of MailerLite vs ActiveCampaign, we will go over some key features of both platforms, pros, and cons to help you decide which will be a better fit for your business. I like how you can go with a subscription or with a free one. How to Find the Best Project Management Tool for Online Business, How to Find the Best Accounting Tools for Your Online Business, How to Find the Best SEO Tools for Digital Marketing in 2021, How to Find the Best Data Analytics Suite for Your Online Business, ActiveCampaign provides advanced segmentation, whereas MailerLite is a more basic autoresponder, ActiveCampaign offers CRM features, whereas MailerLite is purely and email marketing tool, MailerLite is generally less expensive compared to ActiveCampaign, Confusing and rigorous account setup and approval system, Accounts halt system if your emails have a low open rate, Integrates with 150 other e-commerce apps such as Facebook, Shopify, and WordPress, Has a robust list and tags management tools for segmentation, A rewarding 30% recurring commission lifetime program, Its plans are also more expensive than MailerLite’s. Due to the critical value of this feature, most email marketing platforms will charge a premium fee to allow access to funnel tagging or autoresponders. View More Comparisons. While Mailchimp is without doubt the more popular of the two, ActiveCampaign offers ", "Mailerlite has a comprehensive free plan which is great if you're an SME. More statistics show that 80% of all retail professionals agree that email marketing is vital in developing customer retention. In fact, the ActiveCampaign dashboard can be a tad intimidating to the first-time user. Activecampaign Vs Mailerlite. Through the visual builder, you can add a variety of styling options and customize your email templates to suit the interests of your online customers. If you, however, want to do some coding, you can use switch from the drag and drop builder to the editor. In between, you can choose for 2,500 contacts for $29 each month, 5,000 contacts for $45 monthly and so on. Try it out for free here. When searching for the right email marketing software, should the cost be more important than the features? This statement, nonetheless, could not be further from the truth. You don’t even need to add your credit card details. If you, however, are good at automation building and you have built some that you would like to share, you can also share them from the feature’s dropdown menu. The RSS feed automation tool will deliver emails to your subscribers, every single time that you have published a new post on your blog. This email-marketing powerhouse has a robust customer relationship management feature with automation described as ‘deals.’ Using this feature, you can target your online shop’s visitors with targeted messages. This tool makes it very easy for you to kick-start your automation. The difference between them, besides the green from MailerLite, is pretty obvious - while you don't need to take a Ph.D. on Mailchimp in order to start using it, it is clear from the first time … I have played around and checked a good amount of autoresponders over the last couple of years and they all have had excellent and bad qualities based upon business you are operating. A simple action such as the mention of the email receiver’s name on the marketing mail sent can increase your rates of customer engagement and even email deliverability rates over an extended period of time. Starting Price: $15.00/month. Compare ActiveCampaign vs MailerLite. Thus, it’s critical to have a clear idea of your priorities … The main differences between MailerLite and ActiveCampaign are: Take the best email automation and mix it with all the best parts of a CRM. With features like automation, A/B testing, Autoresponders and plus 24/7 customer support strict verification.. 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