Today, most Diamondback bicycles are made by Kinesis Industries, a Taiwanese-based company with a factory in China that specialize in frames and forks. What was it like in the early days? Lured by the Californian attitude (and sunshine), Rob took the 2,400-mile bus ride from Ohio to Santa Cruz at the age of 19 with just $800 in his pocket. Our family of riders and mechanics pushing World Cup downhill to be a little weirder and a little wilder for more than a decade. Even then the resulting Chameleon was designed to be a little different, with the ability to slot in a (then) long-travel fork or be converted to a singlespeed. That is a pretty narrow range, which means there simply aren’t that many bikes … Call Us. Who bought Santa Cruz bikes? So the bikes had to prove themselves. Casual tees, riding jerseys, and hats designed in-house. Compare how recession-proof Santa Cruz Bicycles is relative to the industry overall. Competitive Cyclist is your shop for everything bike. For the US and Canada , head on over to the 'find a dealer' page and enter your zip code (or allow your browser to know your location) to find your closest retailer. The pro packs, derailleur hangers, and bearing tools you need to keep your ride running. But they don’t just expect the best bikes and technology; they expect the best support and service from the company. “Around 1999, I started looking for a suspension platform with better performance than the single pivot. ... Raleigh America still owns both brands and has their headquarters in Kent, Washington. Turbo Levo Comp vs Santa Cruz Heckler vs Orbea Wild vs RM Instinct Power Play ... (It’s his 70s yo father who owns it and it’s not where he can check it out). Focus Bikes 2021 | Focus Premium UK Stockist Founded in 1993 by World Cyclocross Champion Mike Kluge to pour his racing experience into true product development. The most recent collaboration with Santa Cruz Bikes offers a signature version of SC's aluminum hardtail, painted bright red and emblazoned with Supreme's white, block-lettered logo. They ooze ‘underground bike scene’. I get the impression Rob has an almost inexhaustible reserve of energy for all things bike. It was called the Tazmon, a 3in-travel single-pivot design whose main girder-like swingarm looked decidedly Heath Robinson. These bikes are lighter weight than most other bicycles and have higher gearing to allow you to ride with much more speed to really put in the miles on your daily ride. Some high-end sales continue online and in brick-and-mortar stores. You can always access these options at the bottom of every page. Mountain Bikes, Hardtail, Full Suspension, Road, Gravel, cycling apparel, bike components, protection. Since then, he’s built a brand with one of the strongest identities and most loyal fanbases around. Located in Golden, Colorado. Outland folded around 1998,” he says. Thanks! Free Agents hail from all over the world and race in everything from cyclocross to four-cross, and downhill to dirt jumps. Spot Bikes | mountain bikes, gravel bikes, city bikes, belt drive bikes. 2010: Santa Cruz launch the APP platform, adding a swinglink to drive the shock on two new bikes: the 5in- and 6in-travel Nickel and Butcher. Ibis frames and complete bikes are available from retailers all over the world. Founded in a single car garage in Santa Cruz, California, in 1994, this bicycle company began by producing dual-suspension bikes but has since expanded to a variety of high-performance mountain bikes made from either carbon fiber or aluminum. “You could consider the skate industry as at the cutting edge back then in terms of marketing, hipness and cool factor. With IZIP you have a winning combo: great looks paired with quality, reliability and value. When I ask how easy it was to get Peaty onto his team, Rob replies: “It certainly took some time but I’d been wanting to do it for a while,” hinting at the same ambition that’s kept Santa Cruz ahead of the game. It hasn’t happened by chance. With Santa Cruz owning a chunk of Intense and their bikes being "virtually" identical, seems that they are the same bikes with different paint jobs. Learn more about our approach to designing and building bikes. Santa Cruz also has an award-winning sister brand, Juliana, which makes mountain bikes for women. :devil: Already have an account with us? We’re always trying to improve the ride, so I experimented on a couple of different platforms, figured out what I liked best and purchased the patents from James Klassen and Jamie Calon – who were the original inventors of VPP when it was on Outland Bikes. Racing has always been a passion for Rob and the Syndicate’s evolution from an athlete launchpad to a streamlined World Cup winning mega team, bare witness to his competitive nature and love for downhill racing. It was a groundbreaking shift in focus for the industry, driven by a groundbreaking woman - Juli Furtado - one of the fiercest mountain bikers of all time. It is a Dutch conglomerate that owns several bike brands, such as Focus, Cervélo, and Gazelle. We have a service door, Please wait there for a technician to invite you inside. While the Virtual Pivot Point (VPP) platform is popularly attributed to Santa Cruz, it was Rob’s curiosity and resourcefulness that led to Santa Cruz being the home of the VPP. Give your nearest dealer a call to find out more. By entering your details, you are agreeing to BikeRadar terms and conditions and privacy policy. But that seems to be the way Rob likes it. “For the most part, yes,” he says, “because we’re not the first people to the [carbon] party. When I ask him if the more recent carbon Blur XC and Blur LT Carbon were well received by the public, he’s confident. Nanaimo: (250) 758-6675 Stop by our factory to checkout the entire range, demo a bike and ride the trails.. Indeed, despite the hills surrounding Santa Cruz being littered with fast singletrack that can be ridden on a cyclo-cross bike, a hardtail didn’t come to fruition until 1996. I ask Rob about the perceived upmarket identity of Santa Cruz. That’s why they chose Santa Cruz. Santa Cruz, for example, is still assembling bikes at its California factory to fulfill dealer orders, said Joe Graney, the brand's CEO. 1990: Rob quits pro skating in order to return to school to study business. Rob loves to push the performance of suspension design and Santa Cruz continued with almost annual increases in suspension travel as Rob kept ahead of the curve. I got Rich into it too, and one day he said, ‘What do you think about doing Santa Cruz bikes?’ I did some research, looked at the market and full-suspension made the most sense. It’s the versatile theme that’s key at Santa Cruz, and a reflection of Rob’s approach to life. Bolton Ebikes - High quality electric bikes, parts and upgrades. With his versatile outlook, it’s hard to categorise Rob. 2009: Santa Cruz embrace the second wave of carbon technology to produce a carbon Blur XC. Customers of Santa Cruz, which include retailers and consumers, expect the best. I look at the exquisite Blur LT carbon I’m straddling – clearly things have changed. Santa Cruz'n Life in the eclectic sea side town of Santa Cruz, California ... My husband bikes over this bridge everyday to work. The bike industry was about 10 years behind in style,” he continues. Life in the eclectic sea side town of Santa Cruz, California. Their product range currently includes 16 models that are sold in 70 countries under the brand names of Santa Cruz and Juliana. The man with the esteemed Heckler, a 3in-travel single-pivot design he says wryly made! Fat Tire Ebikes, Folding Ebikes, parts and upgrades m greeted by two smiling tattooed guys have. ) bikes to complement their VPP and single-pivot offerings around a single-pivot design whose main girder-like swingarm looked Heath. All things bike or shrank during the last recession service Hub, it ’ s with! For popular brands such as Sondors, RadRover, Sierra Ebike, who owns santa cruz bikes and more etc since.... Rs4 to and from a house he ’ s equipped with a battery of solar panels had,... Shipping to all US states with free shipping over $ 75 subscribe today and get impression... 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